Meet Kevin

I'm Kevin McCarthy, a Vancouver based Digital Designer & Creative Director. For 10 years I've helped companies establish themselves on screen through design informed by strategy. Blending business goals with empathetic design thinking, each project speaks directly to its target audience without compromising best practices.

A good designer's handiwork is invisible. Projects should highlight the best of a client without the perceptible mark of its maker. Listed below are a collection of notable projects - from modern, responsive web experiences to large scale enterprise products.

RECENT WORK
Service List
The Office

Global Relay

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Back to School

Project Headroom

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For the Kids

Beedie Luminaries

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Smooth Talkers

Refinery Leadership

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To the Point

Trimble Positioning

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Something Fishy

Langara Adventures

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Apple Pie Americana

Graduate Hotels

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A Quiet Place

Zero George

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Agency Level

My years working in agencies honed a process refined by trial and error. Listed here are the steps involved in bringing my clients to screens.

  • Client pitch and presentation

  • Information gathering through discovery process

  • Design ideation via moodboard presentation

  • Assessing technical and budgetary restrictions before work begins

  • Key page design / wireframing

  • Brand integration & updates (when applicable)

  • Delivery of all unique desktop and mobile designs

  • Developer handoff, QA, and post launch additions

My years working in agencies honed a process refined by trial and error. Listed here are the steps involved in bringing my clients to screens.

Enterprise Level

Pivoting into product led me to a world of enterprise. The set of skills required in this space are the yin to the yang of agency life, and have rounded out my skills as a designer.

  • Design system management

  • Building functional, replicable components

  • Collaboration across complex team structures

  • Considering accessibility in all facets of design

  • Working with stakeholders to define project requirements

  • User interviews & testing

  • Heuristic evaluation & competitive analysis

  • Journey mapping & information architecture

Pivoting into product led me to a world of enterprise. The set of skills required in this space are the yin to the yang of agency life, and have rounded out my skills as a designer.

Other Skills

Good designers wear many hats. Each clients unique needs call for a constantly evolving set of skills that go beyond the core project. These are some I've picked up along the way.

  • Brand development

  • Copywriting

  • Print design (brochures, business cards, etc.)

  • Social / Animated ads (Google & Facebook compatible)

  • Motion design

  • Illustration

  • Photography

Good designers wear many hats. Each clients unique needs call for a constantly evolving set of skills that go beyond the core project. These are some I've picked up along the way.

Interested? Reach Out.
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Get In Touch

Are you passionate about your mission-based initiative, or working in an impact driven organization? Are you community minded, or employed in music or the arts? Let's touch base to find out how I can help make your next digital project a success.

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